April 20th — known globally as 420 — is the cannabis industry’s single biggest sales day. For cannabis retailers in Canada, the 420 holiday represents a critical opportunity to increase basket size, attract new customers, and run promotions that drive...
Cannabis customer engagement is the foundation of a profitable dispensary. Canadian cannabis retailers operate under strict marketing regulations, which means store owners and managers must build their engagement strategies around compliant, data-driven tactics....
In late 2022, the Economist reported that “a global recession is inevitable in 2023” because “[t]he world is reeling from shocks in geopolitics, energy, and economics.” Of course, a small cannabis retailer can’t begin to tackle global...
December is the prime selling season for Canadian cannabis retailers. While holiday shopping peaks in late December, cannabis advertising faces strict compliance rules that non-regulated retailers do not. This guide shows you how to navigate those restrictions and...
Weedmaps is a platform most cannabis retailers have already invested heavily in — but whether that investment is worth it deserves a closer look. Chances are, if you have any experience with cannabis, you’ve at some point stumbled into it. Weedmaps bills itself...
